10 Top Trends in the Skilled Trades Industry

Here are 10 things successful trade businesses are focusing on to improve their business.

11/4/20231 min read

Do you want to know what growing trade businesses across the country are thinking about and working on? Look no further! Here is a list of 10 things you can work on to improve your business. There is no need to boil the ocean here. Pick one or two of these things, and make plans to focus on them over the next 30 - 60 days. It's important to write your plans and goals down so you can track your progress and hold yourself and your team accountable to performing against these initiatives.

  1. Online Presence and Booking: Establishing a strong online presence, including a user-friendly website and social media profiles, to attract customers and allow for online booking and inquiries.

  2. Digital Marketing: Investing in digital marketing strategies such as SEO, Google Ads, and social media advertising to reach a wider audience and generate leads.

  3. Eco-Friendly and Sustainable Practices: Incorporating eco-friendly and sustainable practices in home repair services, including the use of energy-efficient materials and promoting green initiatives.

  4. Smart Home Integration: Offering services related to smart home technology installation and integration, such as smart thermostats, security systems, and home automation.

  5. Remote Consultations: Providing virtual consultations and assessments to offer customers convenience and safety, especially in the post-pandemic era.

  6. Transparency and Customer Reviews: Emphasizing transparency in pricing, quality, and customer service, and encouraging customer reviews and testimonials to build trust.

  7. Mobile Apps and Software: Adopting mobile apps and software for scheduling, billing, and project management to streamline operations and enhance customer experience.

  8. Diverse Service Offerings: Expanding service offerings to cater to a broader range of home improvement needs, from basic repairs to full-scale renovations.

  9. Skilled Workforce Development: Investing in the training and development of skilled labor to meet the increasing demand for home repair services.

  10. Health and Safety Protocols: Implementing strict health and safety protocols to protect both customers and employees, especially in light of public health concerns.

three men sitting while using laptops and watching man beside whiteboard
three men sitting while using laptops and watching man beside whiteboard